// 09 — InsightsArticles & Insights
Growth, decoded.
Industry articles and practical growth advice — built for local South African businesses that want to rank, convert and grow.
Article
Core Web Vitals: The Speed Signals Google Rewards
LCP, INP and CLS are now ranking signals. Here's what each measures and the fastest fixes for South African sites.
2026-08-04 6 min read
Growth AdviceHow Restaurants Can Use a Website to Generate More Bookings
A practical guide for restaurants on structuring a website, menu and booking path to support local discovery.
2026-07-22 5 min read
Growth Advice7 Landing Page Tweaks That Lift Conversions
Small changes, big lifts. Seven conversion improvements we deploy on every Mogen landing page.
2026-07-09 7 min read
ArticleGoogle Business Profile: The Free Local Lead Engine
Your Google Business Profile is the highest-ROI free marketing tool you have. Here's how to use it properly.
2026-06-28 6 min read
Growth AdviceHow Clinics Can Improve Local Visibility on Google
An educational guide for clinics on improving local search foundations — from profile optimisation to content.
2026-06-15 5 min read